Empowers Online Sellers in the Biz of Cannabis
If you’re in the business of cannabis, you’re all-too-familiar with the complexities of the industry across the United States. The laws and regulations vary wildly the second you start crossing state lines, making the whole country a patchwork of cannabis cans and can’ts that are increasingly hard to follow.
Whether you’re making and selling a CBD-anything product—oils, ointments, gummy bears, honey sticks, breath mints—or setting up shop for other cannabis-related accoutrements like pipes, papers, and beyond, there are a lot of moving parts you have to pay attention to in order to stay successful (and legal) online.
One restrictive piece to the puzzle? Finding tech platforms that’ll let you operate your business on the web. From ecommerce platforms to payment processors and more, the…
How Hyper-Segmentation Grew Adagio Teas’ Email Revenue 1,854%
Email marketing is an indispensable part of any ecommerce marketing strategy today. Whether an online shop is trying to increase sales, acquire more customers, or generate qualified leads, odds are good that email marketing is one of the first tactics they turn to.
However, with today’s customers wanting personalized shopping experiences, the typical email service provider (ESP) of yore might not have enough power to make the most of email marketing. This was the case for Adagio Teas Chile.
Adagio Teas Chile realized the potential behind email marketing, but their current ESP wasn’t empowering them to grow like they had hoped. With the help of Springs Digital, a full-service digital agency out of Santiago, Chile, Adagio Teas was able to swap out their ESP for Drip Ecommerce CRM—and se…
Case Study: The Spa Dr. Builds Community and Engagement with Ecommerce CRM
The skincare industry is more competitive than ever. The U.S. saw sales grow by 13% in 2018, with a notable spike in products that tout natural or organic ingredients. With the intensity turning up, how could any specialty skincare company plant a stake in the industry today?
Dr. Trevor Cates has been fueling her natural skincare company, The Spa Dr., and seeing big growth with one little hack: Put customers first. But showing sincere customer love is a task that’s often easier said than done.
Since stumbling upon Drip Ecommerce CRM, Dr. Cates and her team have been able to recognize, remember, and reward customers based on their unique skincare needs. With the tools they need to pay attention to each customer and customize entire journeys based on that data, The Spa Dr. has been grow…
[ Updates] Features Fit to Help Ecommerce Stores Gain Deeper Customer Understanding in Q3
At Drip, the first half of 2019 was all about people—the real, live folks who are coming by your ecommerce store every day. As we round out of Q3, it’s clear we’re taking people pretty seriously around here. This past quarter was all about helping your store engage with and understand people even better.
In the past few months, we’ve revamped Customer Profiles to give you deeper insight into the people who love you, rolled up our sleeves to give our Visual Email Builder a fresh coat of paint, and released a handful of improvements to make your ecommerce marketing easier.
Let’s take a look back at everything we rolled out in Q3.
To build a strong relationship with someone, you have to understand what makes them tick — what they’re interested in, how they engage with you, and what infl…
Ecommerce CRM Hits the Shopify App Store
Shopify and Drip are best buds. Confidants. Maybe even soulmates. As friendly as we’ve been, we finally took things a step further. Drip Ecommerce CRM is now a native integration in the Shopify App Store.
Drip has been proud of its Shopify integration for a while now, but the bond between ecommerce and ECRM has never been stronger than this very moment in time. With more people than ever setting up online stores and the customer relationship evolving, it’s critical for budding brands to provide the best customer journeys possible.
With personalized, timely, and tailored journeys from site to email to social media, Shopify stores will stand out with customers. See how this native integration unites customer data in your Shopify store with your ecommerce marketing channels in one swift …