• TrackingDesk Blog
    An affiliate marketing blog by tracking experts

Affiliate Ideas

Affiliate marketing ideas to increase your ROI

Prioritize Traffic over Conversions?

  I came across a very interesting post this morning by Neil Patel which explains why you should almost always prioritize traffic over conversion optimization. Naturally, it doesn't apply to all type of marketing, goals and offers you might promote, but it provides some very good real-life examples and insights, which I am sure you will be able to relate to. Each of us can take a...
Read More

How Postback URL’s work (And how to fix them)

Test Postback URL
Understanding the Postback URL mechanism is the first step toward flawless tracking. Once you will master the postback URL data flow, everything will become much clearer, which will allow you to make huge progress toward your Data-Driven Marketing journey. As opposed to image pixel tracking, the postback URL requires data to move from one server to another. This is why Postback URL is a...
Read More

The Ultimate Tools for Digital Marketers aka The BriefcaseHQ

The Briefcase
Not to be alarming, but online marketers today live and perish by the apps of the trade. Modern marketers attend million tasks at once. Whether we’re going through data or optimizing campaigns, geared with the right marketing tools means saving on our most valuable commodity: TIME! While hunting for the right tools, we came across the Briefcase and we were totally amazed by the collection o...
Read More

AdWords remarketing with TrackingDesk campaign Data

Adwords remarketing
Who said TrackingDesk and Google Analytics couldn't work together? If you are advertising on AdWords, you know how efficient their remarketing campaigns can be. Yet, to make the most out of AdWords remarketing power, you need first to build your audience, and not any kind of audience. How do you define your audiences? First of all, for an Adwords remarketing campaign to be efficient, you ne...
Read More

Let your competitors do the work for you

iSpionage - spy on competitors
  When it comes to your marketing strategy, there's no need to reinvent the wheel, especially when your competitors have already done the hard work figuring out what drives traffic and conversions. Since ad campaigns need to be constantly renewed, optimized and updated, it is crucial to get inspiration from what's happening around you. You can check what your competitors are do...
Read More
Menu Title